Contify

Stop juggling sources and shape Contify around your remit. Create a workspace, load your taxonomy, and add entities—competitors, customers, prospects, suppliers, themes. Connect sources fast: corporate sites, product blogs, investor pages, filings, regulators, social, job boards, and your go-to trade journals. Add niche communities or private RSS to fill gaps. Tune filters to cut noise by excluding regions, roles, or retired brands. Define the signals you need—launches, pricing, funding, partnerships, leadership moves, RFPs—with priority levels. Pick delivery: in-app feed, scheduled digests, or machine-readable output via the News Feed API. Tag stakeholders so sales, product, comms, and execs see only what matters. Save searches and alerts that refresh as new items land.

Each morning, a product marketer opens a rival view and spots three items: a beta teased on X, a partner certification on a regulator site, and a spike in backend hiring. She pins the signal, adds a comment on roadmap impact, and posts it to Slack and Jira in one click. Sales uses the same item to craft outreach for target accounts; the owner gets a trigger with a suggested email and talk tracks. Competitive profiles update on their own with timelines, org changes, and share-of-voice. Alerts can be muted during launches or snoozed until review. Managers roll signals into a Friday note that compares moves and highlights week-over-week change. Conversions from triggered outreach tie back to specific signals, so you learn which intel creates pipeline. more